Workplace wellness and DEI consultant needed comprehensive marketing strategy including brand positioning, content calendar, and promotional materials to establish market presence and transition from traditional DEI focus to connection-centered workplace transformation.

• Developed updated Mission, Vision & Values framework centered on human connections as core driver of workplace performance

• Created comprehensive content calendar system with 30+ LinkedIn posts focused on B2B workplace applications

• Built reusable Canva template library (7 templates) for consistent brand presence

• Designed systematic conference outreach strategy targeting 50 new organizations monthly

• Established content series framework (Connection to Self, Others, and Technology) aligned with new brand positioning

• Created newsletter template system for ongoing audience engagement

• Developed speaker reel strategy to showcase expertise and increase booking conversions

• Repositioned brand from traditional DEI consulting to innovative workplace connection specialist

• Established systematic content production workflow with monthly publishing calendar

• Created scalable marketing asset library enabling consistent brand presence across platforms

• Developed replicable outreach systems for sustainable business development beyond engagement period

• [Conference booking and engagement metrics pending as outreach campaigns launch]